Speaker Details

Speaker Company

Massimo Cavazzini

After his Master of Science in Industrial Engineering and Management at Politecnico di Torino, Massimo founded in 2000 a company in the biometric business, and then helped two old-media companies in the digital transition acting as Chief Digital Officer. In 2005 he joined 3 Italia (Hutchison Whampoa) where he was appointed head of digital and in 2011 he moved on to FCA (Fiat Chrysler Automobiles) becoming in 2013 head of FCA's Connected Car EMEA for Uconnect brand. After the experience at Oracle as Industry Innovation Director EMEA Massimo joined in early 2018 AWS to lead Automotive in EMEA, supporting with specific industry-knowledge AWS customers to invent and innovate at scale. Massimo now leads AWS for Industrial, supporting customers in automotive, manufacturing, engineering & construction and power & utilities.


Monetizing connected car data: how to collect, manage and extract value from data

Turning vehicle data into new revenue-generating services that can be continually updated and personalized can be cost-prohibitive. AWS makes it possible and practical for automotive and mobility companies to operationalize data and improve the effectiveness of various connected vehicle and fleet use cases including predictive maintenance, in-vehicle service monetization, usage-based insurance and more.